I have had both and both are great guitars. the GOLD played superb, but it is an aquired taste, I would definately have one again.
If you did a forum search you would find my old ad from when I sold mine (to Vaijem777 - (You would also find the Crane/Heron debate too

)) When I did the Ad I had plenty of requests for pics etc. but only 4-5 serious queries, and Rich has had the GOLD 2 a while.
If you have a few the GOLD is awsome and I think it is a bit more versitile sounding (and V. exclusive) BUT!!! If you only have one or two guitars or you need to sell a guitar quick for whatever reason, you will never have trouble selling a second hand Jem7V here, on ebay at a store etc.
They are both great - you can' loose!!