Yeah, bounty made that mistake, who wants to buy a kitchen roll called plenty?I guess the JEM, JS, PGM etc lines are fine for nike then
First rule of marketing - NEVER change your logo.
There's a reason companys have logos. To promote the product.no man, the first rule of marketing is "EVOLVE" and the challange is to keep things up... i like the classic logo on my guitars... but i alsol like the prestige logo aswell... sure its weird but its classy...
if i were a marketing guy from ibanez i'd be listening to the numbers but i'd keep in mind the consumers wellbeing... you know for a 10 year old player and sticking with the brand that is something you appreciate!!!
to be fair, Ford hasn't always been the blue oval, even the oval wasn't always oval...Maybe Ford should switch to being I dunno, the cyan circle instead of the blue oval?
Actually it's: LISTEN to your customers.First rule of marketing - NEVER change your logo.